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Girl underwater wearing bright swimwear a neon rash guard with two thumbs up smiling. Text says Merry and Bright bogo 50% off sale.

WHY CHOOSE TRUE NEON SWIMWEAR?

If you're looking for bright swimwear, look no further! The brightness of true neon swimwear is unmatched because of neon’s ability to absorb UV light and emit a visible glow, making it the best swimsuit color for visibility. The high-contrast and glow of neon make your kids stand out which can be crucial for quickly identifying them in and around water, ensuring safety when every second counts.

Learn More: Bright Swimwear is Best but True Neon Swimwear is Better

KIDS' NEON RASH GUARD

KIDS' NEON RASH GUARD

UPF 50+ TRUE NEON SWIMWEAR
Be Bright. Be Seen. Be Safe.

SHOP KIDS' NEON SWIMWEAR SHOP KIDS' NEON SWIMWEAR
Neon Swimwear, neon coral rash guard, neon pink rash guard, neon yellow rash guard, and neon orange rash guard, sitting on a blue tube floating in a blue pool.
Neon Swimwear, neon coral rash guard, neon pink rash guard, neon yellow rash guard, and neon orange rash guard, sitting on a blue tube floating in a blue pool.

NEW COLORS!

NEW COLORS!

Our bright swimwear colors now include blaze neon orange, neon pink, and neon yellow!

Shop The Neon Rash Guard Shop The Neon Rash Guard

BE BRIGHT. BE SEEN. BE SAFE.

Tween girl jumping waves wearing a neon yellow and neon hot pink bikini from the bright swimwear line from HiViz. Her bright swimsuit stands out from the dull background. Neon is the best swimsuit color for visibility because of this.

GIRL'S NEON SWIMWEAR

GIRL'S NEON SWIMWEAR

FULL-COVERAGE, SPORTY NEON BIKINI

SHOP GIRLS' NEON SWIM SHOP GIRLS' NEON SWIM
Mother and two daughters, one on each side, in bright swimwear, matching sporty neon bikinis, with the ocean in the background. Their bright swimwear makes them stand out from the dull background.

WOMEN'S NEON BIKINI

WOMEN'S NEON BIKINI

REVERSIBLE NEON SWIM BIKINI BOTTOM

SHOP WOMEN'S NEON SWIM SHOP WOMEN'S NEON SWIM

What Makes Our Neon Swimwear Special?

  • UPF 50+

  • RECYCLED

  • CHLORINE RESISTANT

  • 4-WAY STRETCH

  • MOM-OWNED

  • MADE IN THE USA

  • MAINE SMALL BUSINESS

Our neon swimwear is highly visible, bright, and truly neon.

BRIGHT, VIBRANT, GLOWING KIDS, ARE VISIBLE KIDS.

Shop Neon Swimewar
Kids in neon yellow rash guard on the beach playing in the water. Neon rash guards stand out like they are lit up compared to the other people on the beach not in neon. Neon is the best swimsuit colors for safety.

Game-Changing Neon Swimwear

This neon swimwear is a game-changer! My kids love it, and it makes it so easy to spot them in the pool and at the lake. The fit is just right but roomy enough to ensure they're well-protected from the sun, but it's still easy to put on and take off!

Sara K. / Maine

I'm so thankful for our HiViz neon rash guards. They've become an essential part of our beach and boating trips and my kids absolutely love them - the fabric is soft and the bright neon colors make them stand out. It gives me peace of mind knowing that they're more visible in the water.

Kelley N. / Rhode Island

This is a high quality, well-made rashguard. My son has other bright rashguards but this one is by far the brightest. He has worn it to the beach at least 20 times and it still looks brand new.

Anonymous Survey Response

The quality is impeccable!

Anonymous Survey Response

HiViz Swimwear was founded on the mission to eradicate childhood drowning. Education is the first step in drowning prevention.

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View from underwater of a boy in a pool swimming from one person to another. The boy is in the middle, facing the right, in neon yellow swim trunks and a neon red rash guard.
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